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ÍâÍøÌìÌà Activism Strategy will support members to effect change in nursing
Details of our new plan to grow our activist community, to empower members to be influential and to show how action results in real change

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The ÍâÍøÌìÌà has launched its Activism Strategy to drive change in nursing, reinforcing the ÍâÍøÌìÌà as the voice of the profession and demonstrating the power of our collective strength.
The strategy – developed by our Activism Academy with input from ÍâÍøÌìÌà staff and members – is grounded in the experiences of our members and addresses their top priorities: safe staffing levels, fair pay, and working conditions.
The strategy’s ambitions – which you can read below – will help us grow our activist community, to empower members to become influential in the decisions that affect the workforce and profession, and to teach and develop ÍâÍøÌìÌà activists.
Our members, staff and activists co-produced the strategy, giving input through surveys, focus groups and workshops.
Strategy ambitions
- Organising for change: emboldening members to act in the interests of nursing and their patients with greater force and numbers.
- Influencing in their workplaces: empowering members to lead campaigns.
- Driving change within the profession: enabling members to lead improvements in care, education and nursing practice.
- Standing up for inclusion: better utilising the diversity of our members, ensuring everyone can play a role in creating change.
- Informing and educating: providing members with the confidence, skills, and resources needed for effective action in workplaces and communities.
"There’s a huge amount of work to be done in nursing on topics including pay, staffing and nursing education. But we can’t do it without our amazing members,” said George Woods, Associate Director of the ÍâÍøÌìÌà Activism Academy.
"Our new Activism Strategy will help us leverage our membership of more than half a million nursing professionals, to show individuals the power they have when they organise and work together.
“I’m excited to see the changes the strategy will enable us to make – both at local level and nationally – on these big issues that affect nursing staff and their patients every day.
Find out more about how to get involved with the ÍâÍøÌìÌÃ.